Obstacles that prevent homes from selling

When a home doesn’t sell it can be attributed to one or more factors.  Some homes sell in a matter of hours while others languish on the market for months or years and may never sell.  Obviously there is a reason why a house doesn’t sell which leads to speculation about what went wrong.  Is it because of the price, the exposure and marketing, the condition, staging or lack of, the time of the year, access to the property, reluctance to make repairs, etc?  The list seems endless.  What I’ve noticed after helping both buyers and sellers are common threads about why homes don’t sell. Here’s a few that I’ve observed….

⦁Things that never bothered the sellers that shouldn’t bother buyers. Image result for pics  of power  lines

This reason is characterized by a conversation I had with a seller in the east valley who thought that backing up to a major arterial road under a power line should not affect the price. Why? Because it hasn’t bother them!  They have learned to live with it so why would it be a problem for the next owner. This form of denial is turning a blind eye to what is common sense for the typical buyer.  It’s important to realize that buyers determine value by comparison shopping and will move onto the next house unless there is something to compensate for this bothersome feature. In this case the price must be adjusted accordingly.

⦁ The house is priced too high

Image result for pics of dollar signsThe sellers are waiting for that special cash buyer that will fall in love with their home and the enamored potential buyer will pay the above market asking price. (With the current Canadian exchange rate, it probably will not be a Canadian!)   Along this same line is “we can always come down” but only after the house has sat on the market for a while. There are  a couple of problems with pricing your home too high.  After buyers ask about the price, the very next question is “how long has it been on the market?”  As the days on the market accumulate, sellers begin to lose their negotiating power and buyers feels justified in offering a discounted price which is logical because it has not sold.  Pricing your home high will turn buyers away when buyer traffic is most important which is when it initially goes on the market. Then they will be reluctant to submit offers since the list price and true market value are so far apart.

⦁ The house is “too you”  Image result for pics of bold rooms

While you are extremely proud of your  bold pink room, look at it from the buyer’s view point even if you have to put your ego aside.  Not everyone is going to like what you like. When it comes to décor, less is best and simplier is better. Show the spaciousness of your home, not your collection of antique furniture. De-clutter and remember that how you live in your home is not the same as when you’re trying to sell  it.   It should be prepared to appeal to the largest percentage of buyers, regardless of the seller’s taste.  Buyers want to visualize themselves in the home, not to be overwhelmed by the family photos, extreme color schemes and seller’s personal preferences.

⦁ The “fix or upgrade” list keeps growing.   Image result for pics of handy man

As a buyer walks through a house they enter  the house with a mental ledger with two columns. One is  “wow, that’s impressive” while the other is the “I’ll need to fix or upgrade” column. They notice deferred maintenance and outdated features and automatically put this in the “to fix or upgrade” column at an inflated price.  As the second column grows the buyers feel justified in discounting the list price, or moving on to a house that requires fewer repairs and upgrades. The common justification that sellers give for this type of behavior is “the buyers will want to put in their own type of flooring, lighting, landscaping, updated appliances,” etc. or whatever the seller doesn’t want to fix. Remember buyers don’t have extra cash lying around to make these upgrades.  It may not be in the budget to do a complete remodel, but do realize the thought process of the buyer.

⦁ The house creates no emotion.  Image result for pics of excited people

That’s the bottom line. When a buyer is spending hundreds of thousands of dollars, they want to get emotional about the purchase. It’s been said that buyers purchase houses on emotion and justify it with logic. What is going to get buyers emotional about your house? Remember buyers are comparing your house with other houses on the market. What is going to make them choose your house over the competition?  Why do new home builders give interiors designers what seems to be a bottomless budget for model homes? To create the sizzle or emotion.   Does your house create emotion?
If you would like to know an honest valuation of your  home, please click on What’s My Home Worth.
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$459,900 :: 2856 E DESERT BROOM Place, Chandler AZ, 85286

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5 beds, 0 baths
Home size: 3,667 sq ft
Lot Size: 9,583 sq ft
Added: 07/24/17, Last Updated: 07/24/17
Property Type: Single Family
MLS Number: 5637477
Community: ABRALEE MEADOW
Tract: ABRALEE MEADOW
Status: Active


Wonderful 2 story home with 5 bedrooms, and 3.5 bathrooms. Bordering the common area and on a corner lot, this home has a 4-car garage, and stone/stucco finish. The Kitchen has granite slab countertops, upgraded, staggered cherry wood cabinets, gas cooktop, stainless appliances with a walk-in pantry and is a Chef's dream! Flooring is custom staggered diagonal laid ceramic tile & hand scrapped wood flooring and upgraded carpet. Wood shutters through out home & garages. Relax in the spa or exercise in the pool with salt water system. Property also has a RV gate.

Listed with Berkshire Hathaway HomeServices Arizona Properties


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$349,000 :: 1230 N CONCORD Avenue, Chandler AZ, 85225

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5 beds, 3 baths
Home size: 2,376 sq ft
Lot Size: 10,454 sq ft
Added: 07/24/17, Last Updated: 07/24/17
Property Type: Single Family
MLS Number: 5637418
Community: PROVINCES
Tract: PROVINCES
Status: Active


This is the one!! LOCATION LOCATION LOCATION!!! This beautiful 5 bed 2.5 bath home is close to EVERYTHING! Tons of windows and high vaulted ceilings make for bright & open spaces.Formal living/dining area with soaring ceilings! Kitchen has breakfast bar, pantry and granite countertops and opens to a large family room. Tile flooring in kitchen, family areas and bathrooms. Upstairs the bedrooms are all very large, sone with walk in closets. Also comes with a laundry chute! The backyard is HUGE and ready for you to make your own with large diving pool, storage shed and covered patio. Great place to sit back and relax. Front yard faces a huge park. Relax and entertain by the large diving pool. This home is priced to sell. Do not miss your opportunity.

Listed with Keller Williams Legacy One


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$409,000 :: 1661 S Apollo Drive, Chandler AZ, 85286

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5 beds, 3 baths
Home size: 3,053 sq ft
Lot Size: 8,712 sq ft
Added: 05/03/17, Last Updated: 07/24/17
Property Type: Single Family
MLS Number: 5599925
Community: LOT 48 CALYPSO LOT 1-76 TR A-D
Tract: LOT 48 CALYPSO LOT 1-76 TR A-D
The price of this listing was last reduced on 7/11/2017 by 0%
Status: Active


You have found your new home! Many areas of this home have been remodeled. Beautiful large master bedroom with a custom shower that you will want to enjoy for hours. Spacious remodeled bathrooms upstairs and downstairs. Also the kitchen is so bright and modern with upgraded appliances you will not mind entertaining. Large yard with gated pool will also add to all the fun! Home is located in a quiet beautiful community that offers a community pool/Spa with relaxing eating areas, tennis court, & lakes. Extended warranty good through Oct. 4th 2017, which is transferable. This will truly be a home for the family to grow and make many memories. WELCOME HOME!

Listed with DPR Realty LLC


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$419,900 :: 4777 S FULTON RANCH Boulevard #1137, Chandler AZ, 85248

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3 beds, 0 baths
Home size: 1,760 sq ft
Lot Size: 2,178 sq ft
Added: 07/24/17, Last Updated: 07/24/17
Property Type: Condo/Townhouse/Co-Op
MLS Number: 5637402
Community: SERENITY SHORES CONDOMINIUM AT
Tract: SERENITY SHORES CONDOMINIUM AT
Status: Active


NEW CONSTRUCTION - Welcome to HIGH LUXURY LOW-MAINTENANCE LIVING - Serenity at Fulton Ranch is located in the heart of the SE Valley's finest Master Planned Community. This home has a beautiful green belt view! Community features newly designed floor plans showcase spacious, modern and open layouts and unmatched standard luxury features. Stylish and refined, each Villa comes with top of the line finishes and energy efficient construction. Complete list in documents tab. Also included: Incredible Builder Incentives, Industry Best Builder Home Warranty and Energy Star V3 certification. Inquire w/Sales for details. Note- photos may not reflect actual subject property. Certain restrictions apply. Information is subject to change without prior notice.

Listed with Cambridge Properties, Inc.


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$319,900 :: 4777 S FULTON RANCH Boulevard #2068, Chandler AZ, 85248

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3 beds, 2 baths
Home size: 1,890 sq ft
Lot Size: 2,178 sq ft
Added: 10/20/16, Last Updated: 07/24/17
Property Type: Condo/Townhouse/Co-Op
MLS Number: 5514093
Community: SERENITY SHORES CONDOMINIUM AT
Tract: SERENITY SHORES CONDOMINIUM AT
The price of this listing was last reduced on 4/29/2017 by 5%
Status: Active


NEW CONSTRUCTION - Welcome to HIGH LUXURY LOW-MAINTENANCE LIVING - Serenity at Fulton Ranch located in the heart of the SE Valley's finest Master Planned Community. Newly designed floor plans showcase spacious, modern and open layouts and unmatched standard luxury features. Stylish and refined, each Villa comes with top of the line finishes and energy efficient construction. Complete list in documents tab. Also included: Incredible Builder Incentives, Industry Best Builder Home Warranty and Energy Star V3 certification. Inquire w/Sales for details. Note- photos may not reflect actual subject property. Certain restrictions apply. Information is subject to change without prior notice.

Listed with Cambridge Properties, Inc.


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$319,900 :: 4777 S FULTON RANCH Boulevard #1127, Chandler AZ, 85248

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3 beds, 3 baths
Home size: 1,825 sq ft
Lot Size: 1,306 sq ft
Added: 07/19/17, Last Updated: 07/24/17
Property Type: Condo/Townhouse/Co-Op
MLS Number: 5635421
Community: SERENITY SHORES CONDOMINIUM AT
Tract: SERENITY SHORES CONDOMINIUM AT
The price of this listing was last increased on 7/19/2017 by 2%
Status: Active


NEW CONSTRUCTION - Welcome to HIGH LUXURY LOW-MAINTENANCE LIVING - Serenity at Fulton Ranch is located in the heart of the SE Valley's finest Master Planned Community. This home has a beautiful green belt view! Community features newly designed floor plans showcase spacious, modern and open layouts and unmatched standard luxury features. Stylish and refined, each Villa comes with top of the line finishes and energy efficient construction. Complete list in documents tab. Also included: Incredible Builder Incentives, Industry Best Builder Home Warranty and Energy Star V3 certification. Inquire w/Sales for details. Note- photos may not reflect actual subject property. Certain restrictions apply. Information is subject to change without prior notice.

Listed with Cambridge Properties, Inc.


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$189,900 :: 254 N DELAWARE Street, Chandler AZ, 85225

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5 beds, 2 baths
Home size: 0 sq ft
Lot Size: 0 sq ft
Added: 07/13/17, Last Updated: 07/24/17
Property Type: Multi Family
MLS Number: 5632844
Community: CHANDLER
Tract: CHANDLER
Status: Active


Rare opportunity! 2 separate houses in booming Downtown Chandler and across from a park area. 3bd/1ba 869 sf & a 2bd/1ba 720 sf with separate parking areas, alley access, and covered parking. Many upgrades, some new windows, stucco, flooring, fixtures, and paint. Very strong rental market. Tons of new development in the area. Great shopping, dining, and entertainment.

Listed with Realty ONE Group


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$329,900 :: 4777 S FULTON RANCH Boulevard #2128, Chandler AZ, 85248

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3 beds, 2 baths
Home size: 1,890 sq ft
Lot Size: 2,178 sq ft
Added: 07/19/17, Last Updated: 07/24/17
Property Type: Condo/Townhouse/Co-Op
MLS Number: 5635407
Community: SERENITY SHORES CONDOMINIUM AT
Tract: SERENITY SHORES CONDOMINIUM AT
The price of this listing was last increased on 7/19/2017 by 1%
Status: Active


NEW CONSTRUCTION - Welcome to HIGH LUXURY LOW-MAINTENANCE LIVING - Serenity at Fulton Ranch is located in the heart of the SE Valley's finest Master Planned Community. This home has a beautiful green belt view! Community features newly designed floor plans showcase spacious, modern and open layouts and unmatched standard luxury features. Stylish and refined, each Villa comes with top of the line finishes and energy efficient construction. Complete list in documents tab. Also included: Incredible Builder Incentives, Industry Best Builder Home Warranty and Energy Star V3 certification. Inquire w/Sales for details. Note- photos may not reflect actual subject property. Certain restrictions apply. Information is subject to change without prior notice.

Listed with Cambridge Properties, Inc.


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$332,500 :: 6362 S ADOBE Drive, Chandler AZ, 85249

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4 beds, 3 baths
Home size: 2,536 sq ft
Lot Size: 7,840 sq ft
Added: 06/22/17, Last Updated: 07/24/17
Property Type: Single Family
MLS Number: 5623636
Community: SPRINGFIELD LAKES
Tract: SPRINGFIELD LAKES
The price of this listing was last reduced on 7/24/2017 by 1%
Status: Active


Stunning 4 bedroom, with a den, 3 bath home in Springfield Lakes! This home has a unique floor plan with an In-Law Suite with handicap accessible bath, kitchenette with microwave. Home features large great room with gas fireplace, eat in kitchen with stainless steel appliances and refrigerator. Master suite has large walk in closet, dual sinks and separate tub and shower. New carpet installed in all the bedrooms. Backyard has large extended patio, new grass and storage shed. Home is walking distance to the community pool. This is a must see home!

Listed with Century 21 Arizona Foothills


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$315,000 :: 1463 W BLUEJAY Drive, Chandler AZ, 85286

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4 beds, 0 baths
Home size: 2,215 sq ft
Lot Size: 6,534 sq ft
Added: 07/13/17, Last Updated: 07/24/17
Property Type: Single Family
MLS Number: 5632994
Community: CLEMENTE RANCH PARCEL 9A
Tract: CLEMENTE RANCH PARCEL 9A
The price of this listing was last reduced on 7/14/2017 by 3%
Status: Active


Fantastic layout in amazing Clemente Ranch! Four well-sized bedrooms, large, open kitchen, walk-in pantry, large covered patio, and upstairs deck off master, large grassy yard, gas fireplace, three car garage! Both HVAC units new within the last 2 years. Brand, spanking new carpet upstairs. New sliding glass door to backyard and new door from master to deck in last 2 years. New water efficient toilets in the last year. Close to the 101, 202, Chandler Mall, great Chandler restaurants. This house has all the good bones you need to make it your dream home!

Listed with Realty ONE Group


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!