Obstacles that prevent homes from selling

When a home doesn’t sell it can be attributed to one or more factors.  Some homes sell in a matter of hours while others languish on the market for months or years and may never sell.  Obviously there is a reason why a house doesn’t sell which leads to speculation about what went wrong.  Is it because of the price, the exposure and marketing, the condition, staging or lack of, the time of the year, access to the property, reluctance to make repairs, etc?  The list seems endless.  What I’ve noticed after helping both buyers and sellers are common threads about why homes don’t sell. Here’s a few that I’ve observed….

⦁Things that never bothered the sellers that shouldn’t bother buyers. Image result for pics  of power  lines

This reason is characterized by a conversation I had with a seller in the east valley who thought that backing up to a major arterial road under a power line should not affect the price. Why? Because it hasn’t bother them!  They have learned to live with it so why would it be a problem for the next owner. This form of denial is turning a blind eye to what is common sense for the typical buyer.  It’s important to realize that buyers determine value by comparison shopping and will move onto the next house unless there is something to compensate for this bothersome feature. In this case the price must be adjusted accordingly.

⦁ The house is priced too high

Image result for pics of dollar signsThe sellers are waiting for that special cash buyer that will fall in love with their home and the enamored potential buyer will pay the above market asking price. (With the current Canadian exchange rate, it probably will not be a Canadian!)   Along this same line is “we can always come down” but only after the house has sat on the market for a while. There are  a couple of problems with pricing your home too high.  After buyers ask about the price, the very next question is “how long has it been on the market?”  As the days on the market accumulate, sellers begin to lose their negotiating power and buyers feels justified in offering a discounted price which is logical because it has not sold.  Pricing your home high will turn buyers away when buyer traffic is most important which is when it initially goes on the market. Then they will be reluctant to submit offers since the list price and true market value are so far apart.

⦁ The house is “too you”  Image result for pics of bold rooms

While you are extremely proud of your  bold pink room, look at it from the buyer’s view point even if you have to put your ego aside.  Not everyone is going to like what you like. When it comes to décor, less is best and simplier is better. Show the spaciousness of your home, not your collection of antique furniture. De-clutter and remember that how you live in your home is not the same as when you’re trying to sell  it.   It should be prepared to appeal to the largest percentage of buyers, regardless of the seller’s taste.  Buyers want to visualize themselves in the home, not to be overwhelmed by the family photos, extreme color schemes and seller’s personal preferences.

⦁ The “fix or upgrade” list keeps growing.   Image result for pics of handy man

As a buyer walks through a house they enter  the house with a mental ledger with two columns. One is  “wow, that’s impressive” while the other is the “I’ll need to fix or upgrade” column. They notice deferred maintenance and outdated features and automatically put this in the “to fix or upgrade” column at an inflated price.  As the second column grows the buyers feel justified in discounting the list price, or moving on to a house that requires fewer repairs and upgrades. The common justification that sellers give for this type of behavior is “the buyers will want to put in their own type of flooring, lighting, landscaping, updated appliances,” etc. or whatever the seller doesn’t want to fix. Remember buyers don’t have extra cash lying around to make these upgrades.  It may not be in the budget to do a complete remodel, but do realize the thought process of the buyer.

⦁ The house creates no emotion.  Image result for pics of excited people

That’s the bottom line. When a buyer is spending hundreds of thousands of dollars, they want to get emotional about the purchase. It’s been said that buyers purchase houses on emotion and justify it with logic. What is going to get buyers emotional about your house? Remember buyers are comparing your house with other houses on the market. What is going to make them choose your house over the competition?  Why do new home builders give interiors designers what seems to be a bottomless budget for model homes? To create the sizzle or emotion.   Does your house create emotion?
If you would like to know an honest valuation of your  home, please click on What’s My Home Worth.
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$359,500 :: 851 N SOHO Place, Chandler AZ, 85225

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3 beds, 2 baths
Home size: 1,848 sq ft
Lot Size: 8,276 sq ft
Added: 04/05/18, Last Updated: 04/23/18
Property Type: Single Family
MLS Number: 5747083
Community: ASHLEY PARK
Tract: ASHLEY PARK
The price of this listing was last reduced on 4/23/2018 by 2%
Status: Active


PRIDE OF OWNERSHIP with this lovely three bedroom home in ASHLEY PARK! Kitchen was beautifully updated with refinished cabinets, oversized island with a Kraus single basin undermount sink, stainless steel appliances, granite countertops, and polished chrome fixtures. Enjoy the open floorplan with vaulted ceilings, decorative shelves, cabinets and niches, and built in electric fireplace with remote. Relaxing outdoor living space with an extended patio, pergola, gazebo, koi pond with waterfalls, and refreshing pool that is heated with solar! Updates are many with no spared expense for top of the line money saving products including brand new variable speed pool pump, 5 ton A/C system and ducts with programable thermostat from your phone. Other updates include new exterior paint and carpets.

Listed with Realty One Group


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$470,000 :: 5206 S Opal Place, Chandler AZ, 85249

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5 beds, 3.5 baths
Home size: 2,960 sq ft
Lot Size: 11,761 sq ft
Added: 04/23/18, Last Updated: 04/23/18
Property Type: Single Family
MLS Number: 5755711
Community: Whispering Heights
Tract: Whispering Heights
Status: Active


Immaculate & hard to find single level home and GUEST QUARTERS/CASITA with private entrance, an additional 4 bedrooms or 3 plus office in very popular & sought after Whispering Heights! Huge lot w/view fencing of green belt behind as well as greenbelt to one side all on cul-de-sac lot!NO Neighbors on 2 sides!And close to the park. Total of 3.5 baths, kitchen w/granite, stainless appliances, inside huge laundry room, tons of additional storage & one of the largest master suites you will find! Family room features gas fireplace, all tile in family, kitchen,halls,entry,baths & laundry.Oversized lot with RV gate and more!

Listed with The Real Estate Firm


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$245,000 :: 558 N ASPEN Drive, Chandler AZ, 85226

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2 beds, 2 baths
Home size: 1,288 sq ft
Lot Size: 3,920 sq ft
Added: 04/23/18, Last Updated: 04/23/18
Property Type: Single Family
MLS Number: 5755714
Community: LA COSTA ESPANA
Tract: LA COSTA ESPANA
Status: Active


Great 2 bed/2 bath single level home in fabulous Chandler location! Enter through the delightful, front courtyard into this WELL MAINTAINED home w/ vaulted ceilings, updated lighting/fixtures & gorgeous flooring. UPDATED KITCHEN offer SS appliances, beautiful cabinetry, quartz counters w/ custom backsplash & peninsula w/ SS deep basin sink. Bright & open living room w/ custom fireplace & mantel. Spacious master w/ vaulted ceilings, private access to the back patio, as well as UPDATED MASTER BATH w/ double sinks & walk-in closet. Backyard has shaded patio & easy to maintain desert landscaping. No neighbors behind. NEW ROOF (2018) is a huge plus! 2 car garage w/ new metallic epoxy flooring. (Be sure to check out the full feature list in the docs tab in MLS)

Listed with Rachael Richards Realty


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$264,900 :: 1370 W GAIL Drive, Chandler AZ, 85224

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4 beds, 2 baths
Home size: 1,608 sq ft
Lot Size: 6,534 sq ft
Added: 04/23/18, Last Updated: 04/23/18
Property Type: Single Family
MLS Number: 5755693
Community: FESTIVAL BY SHEA HOMES LOT 1-1
Tract: FESTIVAL BY SHEA HOMES LOT 1-1
Status: Active


Hard to find 4 bedroom single level at this price. Wonderful ''Festival'' subdivision by Shea Homes. Convenient Chandler Location. Open kitchen to family room floor plan. Center Kitchen island/breakfast bar. Freshly painted interior. Vaulted ceilings and living room fireplace. Master suite has separate tub & shower, double vanities, and walk-in closet. North/South exposure with 12X18 Covered Patio. EZ to show and a pleasure to show.

Listed with Realty Executives


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$269,000 :: 16225 S CATALINA Street, Chandler AZ, 85225

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3 beds, 2 baths
Home size: 1,317 sq ft
Lot Size: 9,583 sq ft
Added: 04/23/18, Last Updated: 04/23/18
Property Type: Single Family
MLS Number: 5755701
Community: COUNTRY PLACE AT CHANDLER
Tract: COUNTRY PLACE AT CHANDLER
Status: Active


Here is your beautiful home just waiting for you to enjoy the custom flagstone walkway as you approach the front porch. Brand new 2018 custom 12ft RV gate. This home is turn key elegant with dramatic vaulted ceilings and plant shelves. Custom solid pine 6 panel doors with pine trim and baseboards. 16 inch Saltillo tile in all traffic areas including kitchen dining room hall bath and laundry area. Berber carpet accents home throughout. Large bay windows in dining and living room. Ceiling fans throughout with custom shelving. Enjoy your large back yard to plant gardens and grass. The Large Shed is Grandfathered in with ultra Heights with HOA! New water heater updated in 2016. Garage door opener updated in 2017. Plus a 3 car garage!

Listed with Re/Max Infinity


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$539,900 :: 3830 E SAN MATEO Way, Chandler AZ, 85249

4 beds, 3.5 baths
Home size: 3,156 sq ft
Lot Size: 10,890 sq ft
Added: 04/23/18, Last Updated: 04/23/18
Property Type: Single Family
MLS Number: 5755788
Community: ANDORRA AT VALENCIA 2
Tract: ANDORRA AT VALENCIA 2
Status: Active


Always owned by the builder this home has been well taken care of. The family room features a 2 foot extension, media niche, gas fireplace and single door exit to patio. The formal living and dining room features 12ft Arcadia sliders with perfect view of the custom pool and large backyard and surround sound. The Master features a single door exit, snail shower and separate sinks. There is a large open teen room that leads to the 3 guest rooms. One of the guest rooms features its own en-suite. A must see!

Listed with CC Real Estate Company


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$1,049,999 :: 1570 W GRAND CANYON Drive, Chandler AZ, 85248

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5 beds, 4 baths
Home size: 5,024 sq ft
Lot Size: 16,988 sq ft
Added: 02/07/18, Last Updated: 04/23/18
Property Type: Single Family
MLS Number: 5720307
Community: EMBARCADERO AT OCOTILLO
Tract: EMBARCADERO AT OCOTILLO
The price of this listing was last reduced on 4/23/2018 by 2%
Status: Active


Beautiful basement home in gated Embarcadero! Custom tile work throughout the home with new carpet and paint! Granite countertops with a new gas cooktop and microwave, and built-in refrigerator in the kitchen! Brand new renovated master suite shower and basement bathroom shower! This home has a backyard for entertaining! lush and mature landscaping with a built-in gas BBQ & bar set-up overlooking a heated pool with waterfall! This home is a backyard paradise! The master suite has his/her vanities with separate tub and shower that was recently remodeled!

Listed with Realty ONE Group


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$269,900 :: 1403 W LOS ARBOLES Place, Chandler AZ, 85224

3 beds, 2 baths
Home size: 1,249 sq ft
Lot Size: 7,405 sq ft
Added: 04/23/18, Last Updated: 04/23/18
Property Type: Single Family
MLS Number: 5755865
Community: COLLEGE PARK 15 LOT 1167-1240
Tract: COLLEGE PARK 15 LOT 1167-1240
Status: Active


Perfect investment, or starter home in the heart of Chandler! Near the Loop 101 and US-60 for easy commuter access! Inside this quaint 3 bedroom 2 bath home you will find updated kitchen with hickory cabinets and newer counters, flat ceilings (no popcorn), newer ceramic tile and carpet, newer, neutral paint tones, updated bathrooms and recessed lighting. Outside you will find a charming ranch home with recent exterior paint in neutral grey, paver decking and walkway, RV gate, large front and back yard. Pool is drained and is known to have a leak. Seller is offering a $5000 credit to buyer upon closing to repair, or fill in.

Listed with Century 21 Arizona Foothills


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$463,000 :: 3271 S VINE Street, Chandler AZ, 85248

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4 beds, 2.5 baths
Home size: 3,128 sq ft
Lot Size: 7,840 sq ft
Added: 03/12/18, Last Updated: 04/23/18
Property Type: Single Family
MLS Number: 5735837
Community: OCOTILLO EAST PARCEL 3
Tract: OCOTILLO EAST PARCEL 3
The price of this listing was last reduced on 4/23/2018 by 1%
Status: Active


This gorgeous open floor plan in the very desirable lake community of Ocotillo is light & bright! A 4 BR beauty, it boasts an updated gourmet kitchen with granite countertops, Jenn-Air gas stove and new dish washer. The Family room is open to the kitchen and has dramatic vaulted ceilings with an over sized sliding door leading to the back yard oasis & crystal clear pebble-tec heated pool with new heatpump! The large master bedroom is downstairs with an upgraded master bath with travertine surround at bath and shower. Double sinks and a huge walk-in closet make this master suite perfect! Upstairs is a large loft with plenty of room for your pool table and entertaining. And with a 3 car garage with new water softener, there is lots of room for extra toys! So come check out this beauty!

Listed with Weichert, Realtors- Lake Realty


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$400,000 :: 2040 E Runaway Bay Place, Chandler AZ, 85249

4 beds, 3 baths
Home size: 2,519 sq ft
Lot Size: 8,712 sq ft
Added: 04/23/18, Last Updated: 04/23/18
Property Type: Single Family
MLS Number: 5755745
Community: Cooper Commons
Tract: Cooper Commons
Status: Active


SEE THE VIRTUAL TOUR! You've Found Your New Home In Cooper Commons! Quiet Cul-De-Sac Living! North & South Orientation! Amazing Morrison Home. 4 Bedroom, 3 Bath. Formal Livingroom. Massive Family Room! Spacious Formal Dining Area! Amazing Kitchen With Concrete Countertops, Breakfast Area, And Counter Space For Your Barstools! 1 Bedroom And A Full Bath Downstairs! Split Master Suite Upstairs, Loft, And 2 Additional Bedrooms! The Backyard Is An Oasis! Heated Pool, Ramada, Spa, Kitchen, Built In BBQ, Beer Tap Refrigerator, Dining Bar, Children's Play Patio, Pavers Galore, The Pool Even Contains A Swim-Up Table For Lunch Or Dinner In The Water! Very Handy 3 Car Garage With One Bay Currently Used For Storage and Workout. There Is Still A Garage Door To Convert Back. Multiple Updates Done! MORE

Listed with Realty ONE Group


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!