Obstacles that prevent homes from selling

When a home doesn’t sell it can be attributed to one or more factors.  Some homes sell in a matter of hours while others languish on the market for months or years and may never sell.  Obviously there is a reason why a house doesn’t sell which leads to speculation about what went wrong.  Is it because of the price, the exposure and marketing, the condition, staging or lack of, the time of the year, access to the property, reluctance to make repairs, etc?  The list seems endless.  What I’ve noticed after helping both buyers and sellers are common threads about why homes don’t sell. Here’s a few that I’ve observed….

⦁Things that never bothered the sellers that shouldn’t bother buyers. Image result for pics  of power  lines

This reason is characterized by a conversation I had with a seller in the east valley who thought that backing up to a major arterial road under a power line should not affect the price. Why? Because it hasn’t bother them!  They have learned to live with it so why would it be a problem for the next owner. This form of denial is turning a blind eye to what is common sense for the typical buyer.  It’s important to realize that buyers determine value by comparison shopping and will move onto the next house unless there is something to compensate for this bothersome feature. In this case the price must be adjusted accordingly.

⦁ The house is priced too high

Image result for pics of dollar signsThe sellers are waiting for that special cash buyer that will fall in love with their home and the enamored potential buyer will pay the above market asking price. (With the current Canadian exchange rate, it probably will not be a Canadian!)   Along this same line is “we can always come down” but only after the house has sat on the market for a while. There are  a couple of problems with pricing your home too high.  After buyers ask about the price, the very next question is “how long has it been on the market?”  As the days on the market accumulate, sellers begin to lose their negotiating power and buyers feels justified in offering a discounted price which is logical because it has not sold.  Pricing your home high will turn buyers away when buyer traffic is most important which is when it initially goes on the market. Then they will be reluctant to submit offers since the list price and true market value are so far apart.

⦁ The house is “too you”  Image result for pics of bold rooms

While you are extremely proud of your  bold pink room, look at it from the buyer’s view point even if you have to put your ego aside.  Not everyone is going to like what you like. When it comes to décor, less is best and simplier is better. Show the spaciousness of your home, not your collection of antique furniture. De-clutter and remember that how you live in your home is not the same as when you’re trying to sell  it.   It should be prepared to appeal to the largest percentage of buyers, regardless of the seller’s taste.  Buyers want to visualize themselves in the home, not to be overwhelmed by the family photos, extreme color schemes and seller’s personal preferences.

⦁ The “fix or upgrade” list keeps growing.   Image result for pics of handy man

As a buyer walks through a house they enter  the house with a mental ledger with two columns. One is  “wow, that’s impressive” while the other is the “I’ll need to fix or upgrade” column. They notice deferred maintenance and outdated features and automatically put this in the “to fix or upgrade” column at an inflated price.  As the second column grows the buyers feel justified in discounting the list price, or moving on to a house that requires fewer repairs and upgrades. The common justification that sellers give for this type of behavior is “the buyers will want to put in their own type of flooring, lighting, landscaping, updated appliances,” etc. or whatever the seller doesn’t want to fix. Remember buyers don’t have extra cash lying around to make these upgrades.  It may not be in the budget to do a complete remodel, but do realize the thought process of the buyer.

⦁ The house creates no emotion.  Image result for pics of excited people

That’s the bottom line. When a buyer is spending hundreds of thousands of dollars, they want to get emotional about the purchase. It’s been said that buyers purchase houses on emotion and justify it with logic. What is going to get buyers emotional about your house? Remember buyers are comparing your house with other houses on the market. What is going to make them choose your house over the competition?  Why do new home builders give interiors designers what seems to be a bottomless budget for model homes? To create the sizzle or emotion.   Does your house create emotion?
If you would like to know an honest valuation of your  home, please click on What’s My Home Worth.
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$235,000 :: 2600 E SPRINGFIELD Place #12, Chandler AZ, 85286

3 beds, 2.5 baths
Home size: 1,594 sq ft
Lot Size: 1,742 sq ft
Added: 09/22/17, Last Updated: 09/22/17
Property Type: Condo/Townhouse/Co-Op
MLS Number: 5663689
Community: RANCHO DEL RAY PARCEL 1 FINAL
Tract: RANCHO DEL RAY PARCEL 1 FINAL
Status: Active


Move-in Ready Townhome in Ideal Location! 3 Spacious Bedrooms, Plus a Loft, 2 Baths upstairs, w/Powder Rm on the 1st Level. Wonderful Kitchen w/Granite C-Tops, Breakfast Bar, Stainless Steel Appliances, Cinn Maple Cabinets, and Pendant Lighting. Custom 8inch Crown Molding Thru-Out! Large 24inch Tile Floors, and Carpeting. 2-Tone Paint. Prime Location! End Unit w/Covered Patio backs to Open Space, and Greenbelt Area! Community Pool & Spa. Convenient Location: Close to Loop 202, shopping, schools and restaurants.

Listed with RE/MAX Excalibur


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$295,000 :: 124 N CALIFORNIA Street #15, Chandler AZ, 85225

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3 beds, 2.5 baths
Home size: 1,694 sq ft
Lot Size: 1,306 sq ft
Added: 09/22/17, Last Updated: 09/22/17
Property Type: Condo/Townhouse/Co-Op
MLS Number: 5663641
Community: San Marcos Commons
Tract: San Marcos Commons
Status: Active


Don't miss the video on the photos tab! San Marcos Commons is one of the newest, most desirable townhouse communities in the HOT Downtown Chandler area and with units that RARELY become available, this one is certainly a find! Being sold FULLY FURNISHED - this 3 bedroom, 2 bathroom corner unit townhouse feels brand new with nearly 1700sf of living space on two levels and an attached direct-entry two car garage. With brand new carpet throughout the greatroom floorplan, an upgraded kitchen with granite counters and modern cabinetry, and a half bath downstairs for guests - the upstairs living space is kept peaceful and undisturbed when entertaining. There you'll find three bedrooms including a large master suite with walk in closet, ensuite bath, and private view deck as well as two...

Listed with Keller Williams Integrity First


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$196,000 :: 3330 S GILBERT Road #1011, Chandler AZ, 85286

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3 beds, 2 baths
Home size: 1,247 sq ft
Lot Size: 871 sq ft
Added: 09/22/17, Last Updated: 09/22/17
Property Type: Single Family
MLS Number: 5663642
Community: SANTANA RIDGE CONDOMINIUM
Tract: SANTANA RIDGE CONDOMINIUM
Status: Active


Amazing FULLY FURNISHED: 3 bed, 2 bath property located in Chandler! NEW AC UNIT & NEW APPLIANCES! This highly upgraded home features living-dining area, neutral paint, and a lovely kitchen complete with stainless steel appliances, ample cabinets, & breakfast bar. The master suite offers a private exit, closet, and an immaculate bath with double sink. Situated in the prestigious Santana Ridge Luxury Condominiums you will be able to enjoy of resort style pool & spa, work out facility, and beautiful greenbelts. Close to Sprouts, FRYS, Shopping , Restaurants, the 202 & MORE! Don't let this wonderful opportunity pass you by! Schedule a showing before it's gone! $11K spent on the furniture alone.

Listed with Revelation Real Estate


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$230,000 :: 558 N ASPEN Drive, Chandler AZ, 85226

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2 beds, 2 baths
Home size: 1,288 sq ft
Lot Size: 3,920 sq ft
Added: 09/12/17, Last Updated: 09/22/17
Property Type: Single Family
MLS Number: 5659007
Community: LA COSTA ESPANA LOT 1-48 TR A
Tract: LA COSTA ESPANA LOT 1-48 TR A
Status: Active


Charming 2 bedroom, 2 bath home located in Chandler! This home boasts a rare courtyard entrance with a spacious interior featuring vaulted ceilings, upgraded wood-tile flooring, beautiful fireplace, and a kitchen with plenty of cabinets, tons of counter space, stainless steel appliances, and eat-in breakfast area. The master bedroom has access to the back patio and a master bath with double sinks and a walk-in closet. This property is located in a prime area walking distance to gorgeous lakes, parks, jogging paths, Intel with excellent schools, shopping, entertainment, and easy access to freeways. Located in the sought-after Kyrene School district. Only minutes from Intel, freeways, airport, downtown and much more! Schedule a showing today! Community pool and spa!

Listed with Revelation Real Estate


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$418,000 :: 204 E MEAD Drive, Chandler AZ, 85249

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5 beds, 3 baths
Home size: 2,230 sq ft
Lot Size: 8,276 sq ft
Added: 05/18/17, Last Updated: 09/22/17
Property Type: Single Family
MLS Number: 5607735
Community: SOUTHSHORE VILLAGE
Tract: SOUTHSHORE VILLAGE
The price of this listing was last reduced on 9/7/2017 by 0%
Status: Active


Great location. Walking distance to BEST SCHOOLS IN EAST VALLEY! Close to everything! Great schools: Basis Chandler (within walking distance) Hamilton High and San Tan Junior high.Great shopping centers and great restaurants and entertainment.The house has 5 bedrooms and 3 baths, private and secured with customer security door. Custom neutral paints and ceiling fans in all rooms. Upgraded kitchen cabinets with stainless steel kitchen appliances. Brand new fridge and new microwave. Tile flooring throughout! Soft water loop, extra gas line in the yard for BBQ, water pipe in the laundry room. Huge sliding door.

Listed with Gold Trust Realty


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$290,000 :: 2870 E CARLA VISTA Drive, Chandler AZ, 85225

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3 beds, 2 baths
Home size: 1,623 sq ft
Lot Size: 6,534 sq ft
Added: 09/22/17, Last Updated: 09/22/17
Property Type: Single Family
MLS Number: 5663619
Community: DOBSON PLACE PARCEL 2
Tract: DOBSON PLACE PARCEL 2
Status: Active


BEAUTIFUL home in a sought after Chandler location. Very well maintained, tons of upgrades throughout the home. The backyard is finished with a sparkling pool. This is a must see house call me to schedule your showing today.

Listed with Keller Williams Realty East Valley


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$214,900 :: 742 S JESSE Street, Chandler AZ, 85225

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3 beds, 2 baths
Home size: 1,427 sq ft
Lot Size: 4,791 sq ft
Added: 09/22/17, Last Updated: 09/22/17
Property Type: Single Family
MLS Number: 5663621
Community: WILLIS RANCH UNIT 2
Tract: WILLIS RANCH UNIT 2
Status: Active


New Paint and carpet in this cute 3 bedroom 2 bath great room plan. Great room is 17X20. Master bedroom is 13X16 with walk-in closet and double sink vanity. Large laundry room and epoxy finish 2 car garage floor. Community Pool. East to show and a pleasure to show. See document tab for required documents.

Listed with Realty Executives


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$434,900 :: 5161 S COTTON Drive, Chandler AZ, 85248

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4 beds, 2.5 baths
Home size: 3,128 sq ft
Lot Size: 7,840 sq ft
Added: 09/18/17, Last Updated: 09/22/17
Property Type: Single Family
MLS Number: 5661732
Community: OAKWOOD LAKES
Tract: OAKWOOD LAKES
Status: Active


Wow, who doesn't want these large bedrooms plus a loft with the MASTER BEDROOM DOWNSTAIRS..? Great Chandler neighborhood ''Oakwood Lakes'' This house is special, it's a private yard that backs up to a beautiful view of the Golf Course in a Fresh lake Community!! Kitchen has a nice extra large breakfast bar and comes with the Stainless appliances. Eat in Kitchen with a view of the backyard with the pebbletec pool, covered patio and the built-in BBQ. 3 car garage with service door exit. Master bedroom is large enough for a seating area and looks out on to the backyard. His and Her walk in closets. Separate tub and shower. The Community has catch and release fishing & boating in a fresh water lake. There is a hidden closet and also a built in wine cooler under the steps

Listed with My Realty Company


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$300,000 :: 813 E CINDY Street, Chandler AZ, 85225

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3 beds, 2 baths
Home size: 2,045 sq ft
Lot Size: 6,969 sq ft
Added: 09/22/17, Last Updated: 09/22/17
Property Type: Single Family
MLS Number: 5663602
Community: HEATHER PLACE
Tract: HEATHER PLACE
Status: Active


Gorgeous three bedroom, two bath, single level home in great Chandler location! This home features newer kitchen cabinets, stainless steel appliances, granite counters, vaulted ceilings, and much more. Floorpan includes spacious family room, large living room, and formal dining room. Master suite features double sinks, separate tub and shower, walk-in closet. The two secondary bedrooms have large closets. Backyard consists of beautiful pool, waterfall, and grassy area. Home located across the street from Folley Memorial Park (with community pool) and Frye Elementary School. This home includes a full set of solar panels that gives you an average monthly electric bill of just over $25!

Listed with Coldwell Banker Residential Brokerage


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$269,900 :: 1240 S CROSSBOW Place, Chandler AZ, 85286

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3 beds, 2 baths
Home size: 1,435 sq ft
Lot Size: 6,969 sq ft
Added: 09/22/17, Last Updated: 09/22/17
Property Type: Single Family
MLS Number: 5663601
Community: WIND SONG ESTATES
Tract: WIND SONG ESTATES
Status: Active


WOW!!! What a Home! LOCATION,LOCATION, LOCATION!!! This home has been upgraded with over 35K in features. Open Floor Plan-3 Bedrooms 2 bathrooms, Landscaped Backyard, 2 Car Garage with upgraded Insulated Garage Door, RV Gate, - Private Yard - Updated exterior paint, Front Yard with Artificial Turf, Interior has custom paint w/faux wall paint, Kitchen opened up to living room area, Kitchen was fully remodeled & has upgraded appliances, Flooring updated with tile & wood through the full home,Canned Lighting throughout the home, Master Bathroom remodeled w/walk-in shower, his and her large counter with 2 sinks, nice size walk-in closet. Guest Bathroom remodeled. Location, location, location!!! Agent is Related to Seller.

Listed with DPR Realty LLC


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!