Obstacles that prevent homes from selling

When a home doesn’t sell it can be attributed to one or more factors.  Some homes sell in a matter of hours while others languish on the market for months or years and may never sell.  Obviously there is a reason why a house doesn’t sell which leads to speculation about what went wrong.  Is it because of the price, the exposure and marketing, the condition, staging or lack of, the time of the year, access to the property, reluctance to make repairs, etc?  The list seems endless.  What I’ve noticed after helping both buyers and sellers are common threads about why homes don’t sell. Here’s a few that I’ve observed….

⦁Things that never bothered the sellers that shouldn’t bother buyers. Image result for pics  of power  lines

This reason is characterized by a conversation I had with a seller in the east valley who thought that backing up to a major arterial road under a power line should not affect the price. Why? Because it hasn’t bother them!  They have learned to live with it so why would it be a problem for the next owner. This form of denial is turning a blind eye to what is common sense for the typical buyer.  It’s important to realize that buyers determine value by comparison shopping and will move onto the next house unless there is something to compensate for this bothersome feature. In this case the price must be adjusted accordingly.

⦁ The house is priced too high

Image result for pics of dollar signsThe sellers are waiting for that special cash buyer that will fall in love with their home and the enamored potential buyer will pay the above market asking price. (With the current Canadian exchange rate, it probably will not be a Canadian!)   Along this same line is “we can always come down” but only after the house has sat on the market for a while. There are  a couple of problems with pricing your home too high.  After buyers ask about the price, the very next question is “how long has it been on the market?”  As the days on the market accumulate, sellers begin to lose their negotiating power and buyers feels justified in offering a discounted price which is logical because it has not sold.  Pricing your home high will turn buyers away when buyer traffic is most important which is when it initially goes on the market. Then they will be reluctant to submit offers since the list price and true market value are so far apart.

⦁ The house is “too you”  Image result for pics of bold rooms

While you are extremely proud of your  bold pink room, look at it from the buyer’s view point even if you have to put your ego aside.  Not everyone is going to like what you like. When it comes to décor, less is best and simplier is better. Show the spaciousness of your home, not your collection of antique furniture. De-clutter and remember that how you live in your home is not the same as when you’re trying to sell  it.   It should be prepared to appeal to the largest percentage of buyers, regardless of the seller’s taste.  Buyers want to visualize themselves in the home, not to be overwhelmed by the family photos, extreme color schemes and seller’s personal preferences.

⦁ The “fix or upgrade” list keeps growing.   Image result for pics of handy man

As a buyer walks through a house they enter  the house with a mental ledger with two columns. One is  “wow, that’s impressive” while the other is the “I’ll need to fix or upgrade” column. They notice deferred maintenance and outdated features and automatically put this in the “to fix or upgrade” column at an inflated price.  As the second column grows the buyers feel justified in discounting the list price, or moving on to a house that requires fewer repairs and upgrades. The common justification that sellers give for this type of behavior is “the buyers will want to put in their own type of flooring, lighting, landscaping, updated appliances,” etc. or whatever the seller doesn’t want to fix. Remember buyers don’t have extra cash lying around to make these upgrades.  It may not be in the budget to do a complete remodel, but do realize the thought process of the buyer.

⦁ The house creates no emotion.  Image result for pics of excited people

That’s the bottom line. When a buyer is spending hundreds of thousands of dollars, they want to get emotional about the purchase. It’s been said that buyers purchase houses on emotion and justify it with logic. What is going to get buyers emotional about your house? Remember buyers are comparing your house with other houses on the market. What is going to make them choose your house over the competition?  Why do new home builders give interiors designers what seems to be a bottomless budget for model homes? To create the sizzle or emotion.   Does your house create emotion?
If you would like to know an honest valuation of your  home, please click on What’s My Home Worth.
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$450,000 :: 3615 S Marion Way, Chandler AZ, 85286

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5 beds, 3.00 baths
Home size: 3,479 sq ft
Lot Size: 10,000 sq ft
Added: 05/22/17, Last Updated: 05/30/17
Property Type: Single Family - Detached, Residential
MLS Number: 5609038
Tract: Saguaro Canyon
The price of this listing was last reduced on 5/30/2017 by 5%
Status: Active


Your dream home awaits! Amazing ENERGY EFFICIENT - 5 bed + den home- on 10,000 sq ft lot, 3 car garage- in a great Chandler location! Warm neutral color palette throughout makes for easy personal design! Eat in kitchen opens to the family room and boasts stainless steel appliances, granite counter tops, center island w/breakfast bar. Beautiful stacked stone fireplace and built in shelving in the family room! Guest bedroom and full bath downstairs. Huge loft and four spacious bedrooms upstairs. Master has walk in closet and spa like bath with garden tub, separate shower, and his & her sink vanities. The backyard is complete with a covered patio, green grass, and mature trees! Newer water heater, newer AC unit (servicing the second floor), newer garbage disposal. Water softener and Reverse Osmosis. Best of all- Solar Panels that will save you $$ every month. Average monthly electric bill is $72. Greenbelt, play area for children, Top Rated Chandler Schools, close to 202 San Tan Fwy, golfing nearby, shopping centers, Harkins Theaters, and restaurants. A value packed, comfortable home that you should see right now.

Listed with Keller Williams Realty Biltmore Partners


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$575,000 :: 132 E Tremaine Drive, Chandler AZ, 85225

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5 beds, 3.00 baths
Home size: 3,990 sq ft
Lot Size: 35,776 sq ft
Added: 04/27/17, Last Updated: 05/30/17
Property Type: Single Family - Detached, Residential
MLS Number: 5596449
Tract: Tremaine Park
The price of this listing was last reduced on 5/30/2017 by 3%
Status: Active


Hidden treasure right here in Chandler PRICED BELOW COMPS! This spacious custom home has everything that you could want! Large kitchen island perfect for entertaining or setting our snacks for the family. Every bedroom has a walk in closet. Gorgeous real hardwood floors upstairs. Air Cooled garage, central vac and storage galore! This back yard is the perfect entertainers dream. Diving pool that just screams for you to jump in. Built in trampoline under huge covered patio. Mature trees providing ample shade from the Arizona sun. Too many amazing things to list here, come see this dream home for yourself. NO HOA!!! HUGE PRICE REDUCTION!! MOTIVATED SELLER!!

Listed with Revelation Real Estate


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$749,000 :: 1312 W Indigo Drive, Chandler AZ, 85248

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5 beds, 3.50 baths
Home size: 3,400 sq ft
Lot Size: 15,377 sq ft
Added: 04/22/17, Last Updated: 05/30/17
Property Type: Single Family - Detached, Residential
MLS Number: 5594703
Community: Spyglass Bay
Tract: Spyglass Bay
The price of this listing was last reduced on 5/21/2017 by 1%
Status: Active


Welcome home to a spectacular 15,377 sf PREMIUM GOLF LOT property in Ocotillo featuring resort backyd & pool remodeling: 25,000 gal. play pool & spa w/waterfall, gas firepots, stone accents, pool heater & auto cooling tower, extensive travertine pavers, landscape lighting, hitech pool remote system, foggers/misters. Gorgeous UPGRADES & REMODELING of $250,000 in this 5 BD, 3.5 bath BASEMENT home in heart of the high tech region of South Chandler/Ocotillo. Detailed list of improvements in documents section: 1st impression IronGlass door; 20'' tile, custom arched door leads to mstr suite featuring Venetian plaster, gorgeous mstr BATH & high end custom mstr closet built-ins; sophisticated security system; newer 19 seer ACs. NO INTERIOR STEPS except those down to the basement. Located on #2 BLUE course of the 27 hole championship golf course features many water holes & lush green grass. SPECTACULAR VIEWS up the length of the Blue Course & across beautiful custom homes. East backyard great to enjoy sunrise. This course very unique and a favorite of Valley golfers & visitors. TOP EXCELLING schools, convenient to major freeways 101, 202 & I10.

Listed with Re/Max Infinity


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$719,000 :: 2031 E Virgo Place, Chandler AZ, 85249

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6 beds, 3.50 baths
Home size: 5,379 sq ft
Lot Size: 15,748 sq ft
Added: 05/06/17, Last Updated: 05/29/17
Property Type: Single Family - Detached, Residential
MLS Number: 5601626
Tract: Barrington
The price of this listing was last reduced on 5/21/2017 by 1%
Status: Active


One of a kind exquisite home located in the Barrington community of Chandler. This 6BR / 3.5BA home has upgrades Galore! The kitchen is a chef's dream with granite countertops, Viking appliances, and a huge island overlooking the custom-built family room. Travertine and wood floors throughout! Additional luxury features include whole-house audio, theater and fitness rooms, and TWO laundry rooms upstairs and downstairs! FOUR car garage!!! The home comes completely furnished. Plantation shutters with classy window shades on every window! Every item of furniture shown in the pictures conveys with this home! Enjoy sunsets under the covered patio with gorgeous views of the San Tan mountains.

Listed with Revelation Real Estate


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$175,000 :: 500 N Roosevelt Avenue, Unit 108, Chandler AZ, 85226

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2 beds, 2.50 baths
Home size: 1,272 sq ft
Lot Size: 971 sq ft
Added: 05/24/17, Last Updated: 05/29/17
Property Type: Townhouse, Residential
MLS Number: 5610312
Tract: Townes At Southpark Lot 1-142 Tr A-E
Status: Active


Location, Location, Location! The prime location in town. This beautiful townhouse has two master suits, 2.5 bath rooms, and a nice size great room; outdoor patio and storage. This is the townhouse for you or investment!!!

Listed with HomeSmart


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$686,000 :: 11923 E Bellflower Drive, Chandler AZ, 85249

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4 beds, 3.00 baths
Home size: 3,461 sq ft
Lot Size: 43,560 sq ft
Added: 05/29/17, Last Updated: 05/29/17
Property Type: Single Family - Detached, Residential
MLS Number: 5612381
Tract: Custom
Status: Active


This gorgeous CUSTOM home sits on an acre lot, features a large great room connected to the kitchen and dining room with vaulted ceilings and custom niches and plant shelves throughout. Home has 3 beds, 3 baths, an office and an additional room (no closet) plus a bonus room downstairs! Backyard has a sparkling pool with water feature as well as a built-in covered BBQ. Large grassy side yards with large ash trees for shade plus a shop and RV covered parking! Master bedroom features a sitting area with large walk-in closet, master bath has his and hers sinks, gorgeous walk-in shower and separate tub. Basement has a large walk-in closet with plenty of shelving. Home has been meticulously maintained and cared for by original owners.

Listed with Keller Williams Realty Professional Partners


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$419,900 :: 3334 E San Carlos Place, Chandler AZ, 85249

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5 beds, 3.00 baths
Home size: 2,589 sq ft
Lot Size: 10,000 sq ft
Added: 05/20/17, Last Updated: 05/29/17
Property Type: Single Family - Detached, Residential
MLS Number: 5608578
Community: Reids Ranch
Tract: Reids Ranch
Status: Active


ORIGINAL OWNERS! Semi custom home in south Chandler,sand finished stucco, lots of stone, charming gated pavered courtyard, 2X6 construction, upadated with 42'' beautiful white cabinets with crown molding, white subway tile backsplash, shiplap and cottage board accents, features include: GE Profile stainless steel series appliances, double ovens, microwave,and 5 burner gas cook top,granite counters, 10 ft ceilings, 8 ft doors, oversized entry door, 5.1 surround sound, lots of can lighting, custom chandlier in dining area and over master tub, custom tile bathtub and shower surrounds in master bathroom, 20'' tile throughout except bedrooms, ceiling fans, alarm system, water softener, RO system, epoxy garage floors, garage cabinets, extended patio (pergola), Jacuzzi hot tub, beautiful landscaping with artificial turf front and back. IMMACULATE CONDITION! THIS IS A MUST SEE!

Listed with Call Realty, Inc.


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$300,000 :: 1137 N Apollo Drive, Chandler AZ, 85224

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3 beds, 3.00 baths
Home size: 2,038 sq ft
Lot Size: 4,190 sq ft
Added: 05/11/17, Last Updated: 05/29/17
Property Type: Single Family - Detached, Residential
MLS Number: 5603987
Community: Pennington Place
Tract: Pennington Place
Status: Active


Gorgeous Chandler home located in the Gated Community of Pennington Place. The home is situated on the best lot in the neighborhood and near the community pool! Drive up to the home and you will find a pavered driveway and immaculate landscaping maintained by the HOA. Interior features include Travertine flooring with a custom inlay, newer 2 tone paint throughout the home, high end carpeting throughout the home with warranty, open kitchen with maple cabinets, stainless steel appliances, large kitchen island, 2way fireplace, soft water, spacious den with double doors and full downstairs bath, upgraded fans and lighting, large master bedroom with double door entry, full master bath with separate shower/tub and dual sinks! The backyard is open with a view-fence, built in BBQ and covered patio

Listed with Revelation Real Estate


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$295,000 :: 81 N Soho Place, Chandler AZ, 85225

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3 beds, 2.50 baths
Home size: 1,629 sq ft
Lot Size: 4,739 sq ft
Added: 05/16/17, Last Updated: 05/29/17
Property Type: Single Family - Detached, Residential
MLS Number: 5606244
Tract: Springs Tract G
The price of this listing was last reduced on 5/29/2017 by 5%
Status: Active


Wow, what a beautiful home in a beauiful and desirable Springs community!You can enjoy a relaxing and elegant lifestyle without much encumbrance of yard work Fantastic curb appeal located at cul-de-sac. Granite counters, stainless convection oven & microwave, large kitchen, low-e dual pane windows, This fantastic community features 5 catch & release fishing lakes, a clubhouse, community pool, spa, tennis courts, basketball courts, and playgrounds. Call to desactive alarm . Came to see it today!

Listed with DPR Realty LLC


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$475,000 :: 1999 E Kaibab Drive, Chandler AZ, 85249

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4 beds, 3.50 baths
Home size: 3,862 sq ft
Lot Size: 12,313 sq ft
Added: 02/14/17, Last Updated: 05/29/17
Property Type: Single Family - Detached, Residential
MLS Number: 5561183
Tract: North Barrington
The price of this listing was last reduced on 5/29/2017 by 4%
Status: Active


SELLER MOTIVATED BY SIGNIFICANT PRICE ADJUSTMENT...This one is a steal now! Sensational single level w/popular split floorplan. Huge corner lot with N/S exposure, park-like backyard w/grass, multiple fruit trees, pavers, firepit, spa. Spacious kitchen w/granite counters, tons of cabinetry, SS KitchenAid appliances, gas cooktop, wall oven. Family Room w/cozy gas FP. Great Mother-in-Law set-up. Huge room sizes including royal Master Suite w/French door to backyard, king sized bathroom & live-in master closet! Tasteful, neutral decor t/o. Gated neighborhood in high-demand south Chandler community. See supplement for full details of this fabulous home.

Listed with My Home Group Real Estate


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!