Reasons Why Houses Don’t Sell

 Obstacles that prevent homes from selling

When a home doesn’t sell it can be attributed to one or more factors.  Some homes sell in a matter of hours while others languish on the market for months or years and may never sell.  Obviously there is a reason why a house doesn’t sell which leads to speculation about what went wrong.  Is it because of the price, the exposure and marketing, the condition, staging or lack of, the time of the year, access to the property, reluctance to make repairs, etc?  The list seems endless.  What I’ve noticed after helping both buyers and sellers are common threads about why homes don’t sell. Here’s a few that I’ve observed….

⦁Things that never bothered the sellers that shouldn’t bother buyers. Image result for pics  of power  lines

This reason is characterized by a conversation I had with a seller in the east valley who thought that backing up to a major arterial road under a power line should not affect the price. Why? Because it hasn’t bother them!  They have learned to live with it so why would it be a problem for the next owner. This form of denial is turning a blind eye to what is common sense for the typical buyer.  It’s important to realize that buyers determine value by comparison shopping and will move onto the next house unless there is something to compensate for this bothersome feature. In this case the price must be adjusted accordingly.

⦁ The house is priced too high

Image result for pics of dollar signsThe sellers are waiting for that special cash buyer that will fall in love with their home and the enamored potential buyer will pay the above market asking price. (With the current Canadian exchange rate, it probably will not be a Canadian!)   Along this same line is “we can always come down” but only after the house has sat on the market for a while. There are  a couple of problems with pricing your home too high.  After buyers ask about the price, the very next question is “how long has it been on the market?”  As the days on the market accumulate, sellers begin to lose their negotiating power and buyers feels justified in offering a discounted price which is logical because it has not sold.  Pricing your home high will turn buyers away when buyer traffic is most important which is when it initially goes on the market. Then they will be reluctant to submit offers since the list price and true market value are so far apart.

⦁ The house is “too you”  Image result for pics of bold rooms

While you are extremely proud of your  bold pink room, look at it from the buyer’s view point even if you have to put your ego aside.  Not everyone is going to like what you like. When it comes to décor, less is best and simplier is better. Show the spaciousness of your home, not your collection of antique furniture. De-clutter and remember that how you live in your home is not the same as when you’re trying to sell  it.   It should be prepared to appeal to the largest percentage of buyers, regardless of the seller’s taste.  Buyers want to visualize themselves in the home, not to be overwhelmed by the family photos, extreme color schemes and seller’s personal preferences.

⦁ The “fix or upgrade” list keeps growing.   Image result for pics of handy man

As a buyer walks through a house they enter  the house with a mental ledger with two columns. One is  “wow, that’s impressive” while the other is the “I’ll need to fix or upgrade” column. They notice deferred maintenance and outdated features and automatically put this in the “to fix or upgrade” column at an inflated price.  As the second column grows the buyers feel justified in discounting the list price, or moving on to a house that requires fewer repairs and upgrades. The common justification that sellers give for this type of behavior is “the buyers will want to put in their own type of flooring, lighting, landscaping, updated appliances,” etc. or whatever the seller doesn’t want to fix. Remember buyers don’t have extra cash lying around to make these upgrades.  It may not be in the budget to do a complete remodel, but do realize the thought process of the buyer.

⦁ The house creates no emotion.  Image result for pics of excited people

That’s the bottom line. When a buyer is spending hundreds of thousands of dollars, they want to get emotional about the purchase. It’s been said that buyers purchase houses on emotion and justify it with logic. What is going to get buyers emotional about your house? Remember buyers are comparing your house with other houses on the market. What is going to make them choose your house over the competition?  Why do new home builders give interiors designers what seems to be a bottomless budget for model homes? To create the sizzle or emotion.   Does your house create emotion?
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$329,000 :: 1451 W HOMESTEAD Court, Chandler AZ, 85286

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3 beds, 2 baths
Home size: 1,939 sq ft
Lot Size: 7,405 sq ft
Added: 08/09/18, Last Updated: 08/14/18
Property Type: Single Family
MLS Number: 5804930
Community: HOMESTEAD PARK
Tract: HOMESTEAD PARK
The price of this listing was last reduced on 8/14/2018 by 6%
Status: Active


It's an incredible single level with 1939 sq.ft., open floor plan with 9ft ceiling, great room, and 3 bed/2bath home in the Homestead Park just around the corner of Tarwater Elementary School and Boggle Junior High. Tiles are all in the right places. It's a prime Chandler location near freeways, shopping, groceries, dining, and is located in a top rated school district. Master Bedroom offers Double Sinks, Separate Garden Tub/Shower & Big Walk-in Closet. This home is located in a wonderful location that you don't want to miss.

Listed with Phat Realty


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$284,880 :: 841 W DUBLIN Street, Chandler AZ, 85225

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3 beds, 2 baths
Home size: 1,708 sq ft
Lot Size: 9,147 sq ft
Added: 03/23/18, Last Updated: 08/14/18
Property Type: Single Family
MLS Number: 5741195
Community: ALMA RAY SUB 2
Tract: ALMA RAY SUB 2
The price of this listing was last reduced on 8/14/2018 by 0%
Status: Active


IGNORE DAYS ON MARKET LAST 3 BUYERS LOAN FELL THROUGH***FHA APPRAISAL ALREADY DONE FROM PREVIOUS BUYERS**Looking for a home with a separate pad for RV Parking? home has a 32 ft concrete parking slab in a NO HOA! This 3 Bedroom Chandler home has been beautifully remodeled inside and out with a pool on a corner lot, solar panels. Second concrete slab on side of home for additional vehicle parking perfect for an extra vehicle! Interior upgrades include new mahogany kitchen cabinets with built-in fridge and pantry, with high end granite marble counter-tops, and under-mount kitchen sink. Bathrooms features marble counter-tops, brand new mahogany cabinets, and raised vessel sinks.Other upgrades include new laminate wood floors, new carpet, new interior and closet doors, fresh 2-tone paint

Listed with Go Sold Realty


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$264,900 :: 900 S CANAL Drive #208, Chandler AZ, 85225

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2 beds, 2 baths
Home size: 1,319 sq ft
Lot Size: 1,306 sq ft
Added: 07/25/18, Last Updated: 08/14/18
Property Type: Condo/Townhouse/Co-Op
MLS Number: 5797927
Community: CHE BELLA VILLAS CONDOMINIUM
Tract: CHE BELLA VILLAS CONDOMINIUM
The price of this listing was last reduced on 8/14/2018 by 2%
Status: Active


THIS IS IT!THE ULTIMATE VERY BEST 2 BEDROOM BRAND NEW CONDO!ALMOST IN THE HEART OF CHANDLER!FORMER MODEL HOME,THIS ONE HAS IT ALL!ALL YOU NEED IS YOUR CLOTHES!THAT'S RIGHT!FULLY FURNISHED!NESTLED RIGHT NEXT TO THE POOL!BUT FAR ENOUGH AWAY!BUILT ABOVE THE GARAGES!NO ONE ABOVE OR BELOW!HAS ALL THE UPGRADES YOU CAN IMAGINE!HIGH END GRANITE IN KITCHEN!QUARTZ IN THE BATHS!AWESOME TILE AROUND TUBS AND SHOWERS!RAISED VANITIES!WHITE UPGRADED CABINETS THROUGHOUT! UPGRADED HUGE TILE ON FLOORS,AND UPGRADED CARPETS!THE NEW SLATE APPLIANCES IN KITCHEN!9 FOOT CEILINGS WITH FIREPLACE,SOFT WATER AND R/O SYSTEM!IMMACULATE HOME LIGHTLY LIVED IN SINCE NEW!GATED COMMUNITY,AND JUST 60 HOMES HERE!POOL,SPA AND FITNESS CENTER INCLUDED!LOOK AT THE LOW HOA!INCLUDES WATER,SEWER AND TRASH!EVERYTHING YOU SEE IS

Listed with Imperial Realty Services, LLC


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$249,900 :: 1351 N LOS ALTOS Drive, Chandler AZ, 85224

3 beds, 2 baths
Home size: 1,328 sq ft
Lot Size: 4,791 sq ft
Added: 08/14/18, Last Updated: 08/14/18
Property Type: Single Family
MLS Number: 5806868
Community: SILVERGATE 3 UNIT 1 LOT 1-222
Tract: SILVERGATE 3 UNIT 1 LOT 1-222
Status: Active


WOW ON LOCATION, PRICE AND BEAUTY! This one story, 3 bedroom home is just what you've been waiting for. The floor plan is functional and the interior is light and bright. This kitchen is spacious and perfect for entertaining. Very well maintained and now it's ready for you. NEWER roof, AC and windows (all replaced within last 3 years). Enjoy life on this quiet little street that is just perfect for you and yours.

Listed with RE/MAX Foothills


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$427,900 :: 2460 E BELLERIVE Place, Chandler AZ, 85249

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5 beds, 3 baths
Home size: 3,367 sq ft
Lot Size: 10,454 sq ft
Added: 07/20/18, Last Updated: 08/14/18
Property Type: Single Family
MLS Number: 5796432
Community: COOPER COMMONS
Tract: COOPER COMMONS
Status: Active


Beautiful spacious 2-story home located in Chandler School District, features 5BRs, plus loft 3 Baths and play pool! Brand new interior two-tone paint throughout. Entry opens with wood floors throughout the main level. Separate formal dining and living rooms. Open kitchen to family room with built in media niche and wet bar with wine cooler. The kitchen boasts granite counters, stainless steel appliances including a NEW gas cook-top! The Master bedroom downstairs offers a private exit to the backyard, ensuite with new LVP flooring, dual sinks and separate tiled shower and tub. Upstairs is a loft, full bath and spacious secondary rooms with NEW plush carpet! Backyard offers covered patio and 500 sqft pool, perfect for entertaining year round! Do not Miss out on this ONE!!!

Listed with OfferPad


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$315,000 :: 901 E LAREDO Street, Chandler AZ, 85225

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3 beds, 2.5 baths
Home size: 1,988 sq ft
Lot Size: 6,098 sq ft
Added: 08/14/18, Last Updated: 08/14/18
Property Type: Single Family
MLS Number: 5806821
Community: SIERRA POINT
Tract: SIERRA POINT
Status: Active


Welcome home to this Gorgeous, 2 story, 3 bed, 2.5 bath, corner lot, Dietz Crane property with Pool!

Listed with Keys to Your Dreams Realty


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$214,900 :: 452 E HARRISON Street, Chandler AZ, 85225

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2 beds, 1 bath
Home size: 1,000 sq ft
Lot Size: 6,534 sq ft
Added: 07/20/18, Last Updated: 08/14/18
Property Type: Single Family
MLS Number: 5796309
Community: SUMMERSET
Tract: SUMMERSET
The price of this listing was last reduced on 8/3/2018 by 1%
Status: Active


Gorgeous 2 bed, 1 bath, single level home in a non HOA neighborhood within minutes of downtown Chandler! This home features vaulted ceilings, newer wood-look plank tile floors, base boards, interior paint, double sink in bathroom, newer hot water heater, 2015 AC system 17 seer, and a 2 car garage! The kitchen is open to the family room and has a gorgeous backsplash and a fabulous breakfast bar, great for entertaining! Don't delay, schedule a showing today! This one won't last!

Listed with Revelation Real Estate


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$269,900 :: 233 W GAIL Drive, Chandler AZ, 85225

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4 beds, 3 baths
Home size: 1,766 sq ft
Lot Size: 9,583 sq ft
Added: 07/26/18, Last Updated: 08/14/18
Property Type: Single Family
MLS Number: 5798517
Community: OLSEN ADDITION
Tract: OLSEN ADDITION
The price of this listing was last reduced on 8/14/2018 by 2%
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Nice and clean **Ready for Move in** 4 Bedroom/3 Bath cul-de-sac lot - Great Backyard with RV gate and tons of room for a garden or kids play area. *** NEW PAINT INSIDE/OUT, NEW GRANITE IN KITCHEN AND ALL BATHS*** Two Master bedrooms (SPLIT) and multiple walk in closets!!! RV gate and no HOA!!! Appliances convey - washer, dryer and refrigerator. Bring your TOYS its a very large lot!!!

Listed with Canyon Shadows Realty


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$490,000 :: 2320 W TOLEDO Place, Chandler AZ, 85224

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5 beds, 2.5 baths
Home size: 4,267 sq ft
Lot Size: 9,147 sq ft
Added: 04/01/18, Last Updated: 08/14/18
Property Type: Single Family
MLS Number: 5745055
Community: CASTILLE
Tract: CASTILLE
The price of this listing was last reduced on 8/14/2018 by 5%
Status: Active


Here's a chance to own a large 5 bed 2.5 bath in one of the best locations in Chandler! This home has everything you need and want including a large open floor plan, massive entertaining backyard with a custom pool with waterslide, hot tub, built in grilling station with fridge and audio system, game room, second story patio, 3 car garage, huge laundry room, enclosed patio, exercise room, and so much more. You really need to see this one in person!

Listed with Kenneth James Realty


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


$223,000 :: 1825 W Ray Road #1010, Chandler AZ, 85224

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3 beds, 2 baths
Home size: 1,000 sq ft
Lot Size: 871 sq ft
Added: 04/09/18, Last Updated: 08/14/18
Property Type: Condo/Townhouse/Co-Op
MLS Number: 5748978
Community: LAKESHORE AT ANDERSON SPRINGS
Tract: LAKESHORE AT ANDERSON SPRINGS
Status: Active


WOW!!GORGEOUS 3BDRM/2BATH CONDO ON LAKE!!! BOTTOM UNIT W/SPECTACULAR VIEWS OF WATER & GRASSY AREA!! TILE LAID ON THE DIAGONAL T/0 + BRAND NEW HARDWOOD FLOORS IN ALL BDRMS - 2-TONE PAINT & WOOD BLINDS T/O - VLTD CEILINGS & WOOD BURNING FRPL IN GREAT RM - GRANITE CNTRTOPS T/O, TILED BACKSPLASH & SS APPLIANCES - LAKE VIEWS FROM EAT-IN KITCHEN AREA, BDRM 2 & 3 + BDRM 2 & EIK W/SEPARATE EXIT DOORS LEADING OUT TO COVERED PATIO, GRASSY AREA & LAKE! COMMUNITY BOASTS POOL & SPA, TENNIS COURTS & WALKING TRAILS! A MUST SEE!!

Listed with RE/MAX Renaissance Realty


Brought to you by Gordon Baker, Remax Alliance Group. Call me today at 480-326-8571, or visit my website at www.myhomeinaz.com/!


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